Where experts share their experiences.


8 minutes of reading
May 12, 2026
How Buyers Emotionally Respond to Real Estate Photos (And How to Optimize for It) Imagine you are looking to buy real estate and you are scrolling through dozens of listings. Most of them probably won’t stand out to you, and, naturally, you pass them by. However, there may be a couple of photos that really catch your eye and spark your imagination. This is what you are trying t...
13 minutes of reading
Jan 5, 2026
Best Months to Sell a House for Maximum Profit Choosing the best month to sell your property can add tens of thousands of dollars to the sale price. If you can get the timing right, you can make a bigger profit and a larger capital gain than selling at other times in the year. But what is the best time to sell your house […]
6 minutes of reading
Sep 25, 2025
Seasonal Photography Tips: Capturing Properties in Spring, Summer, Fall, and Winter for Maximum Marketing Appeal Never underestimate the importance of photography when it comes to capturing property. While it’s important to find the right photographer, you also want someone who can capture the essence of a property in every season. Seasons can influence buyer perception and property appeal, which is why tail...
7 minutes of reading
Aug 7, 2025
How to Photograph Real Estate for MLS Listings: A Step-by-Step Guide Today’s real estate market is more competitive than ever and because of this, photos matter. Prospective buyers with positive first impressions are more likely to enquire further. Visuals matter even more if you want to publish photos on MLS listings. As the backbone of the U.S. property market, ...
7 minutes of reading
Jul 24, 2025
Drone vs DSLR: Which Is Better for Real Estate Photography in 2025? Choosing the right gear matters when taking real estate photographs because buyers depend on them for high-quality insights into your properties. Think about it, the images you present online or through physical listings are the first impressions buyers have of a particular property. As a conseque...
5 minutes of reading
Jul 8, 2025
Top 7 Real Estate Photography Mistakes That Make Listings Look Unprofessional A study by Redfin found that professionally photographed homes sell an average of 3 weeks faster and for over $10,000 more than similarly valued homes with amateur photos. This shows the sheer importance of taking great pictures – but what are some of the biggest real estate photography mistakes y...